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store opening

San Diego Store Opening

8 November, 2011 ·

 Ted’s newest location at Fashion Valley in San Diego opened this past weekend to wild acclaim. Guests to the zoo inspired store enjoyed loads of lovely giveaways to brighten up the unusually rainy San Diego day, animal masks, oversized lollipops and chocolate salted caramel popcorn to boot. If there were any question that this menagerie of delights hailed from Ted Baker, clients who spent $150 or more received ‘London Calling’ tote bags to transport their wares.

 Find us at Fashion Valley – Unit 1030, Fashion Valley, 7007 Friars Road, CA 92108



Ted’s Sweet Treats

3 November, 2011 ·

We had a great night at Selfridges Oxford Street yesterday to launch Ted’s Sweet Shoppe. If you missed the delights, here are a few highlights:

Sweet treats and delicious cocktails from Bompas & Parr to tempt guests, and a DJ set from Mademoiselle Robot (below).

See more photos of the Sweet Shoppe and event here

Ted’s Sweet Shoppe is open for business at all Selfridges stores. Enjoy cake pops and pink champagne at Selfridges Exchange Square and Trafford Centre this Saturday 5th November and at Selfridges Birmingham Bullring on Saturday 12th November, from 12-6pm.



Give in to temptation: get a first look at Ted’s Sweet Shoppe in Selfridges stores here.



Open for business from Tuesday 1st November at Selfridges stores nationwide and Ted wants to celebrate! Watch this space for more info…



Better than BeFORE!

26 September, 2011 ·

Last Thursday saw the grand opening of Ted’s splendid new Bicester Village store and, in true Ted style, it was quite the occasion.

Dedicated to the pursuit of the Great British outdoors, the new store’s distinctive interior puts the spotlight on golf, picnics and a spot of good old-fashioned gardening.

Guests were treated to the sight of upside-down flowerpots posing as lampshades, vertical picnic scenes on actual turf adorning the walls and intrepid ducklings waddling across the ceilings. Even a small army of gnomes were in residence, busying themselves among the vintage croquet mallets and birdhouses.

Golfing was the activity du jour, with a miniature crazy golf course, manned by Ted’s dashing caddies, set up to give guests with an eagle-eye their chance to score a hole-in-one in exchange for mystery lucky dip prizes. Even the cash registers housed a most convincing golf pond, complete with exotic fish, ducks and even the odd missing golf ball.

Perhaps most impressive of all were the store’s marvellous changing rooms. Decked out in golfing tartan upholstery, each booth revealed, amidst rustic brickwork and overgrown moss, a unique glimpse of a classic English country garden. Complete with hidden gnomes and inquisitive mallards, the overall effect was both stunning and typically eccentric.

Over the course of the opening weekend, friends of Ted indulged in some of his favourite Bakewell Tarts baked by the lovely people at Mary’s Tea Parties and a refreshing G&T, served by the boys from The Travelling Gin Company straight from their bikes!

Today, Ted will also be calling up one lucky winner who has bagged themselves a pair of tickets to visit historic Waddesdon Manner.

Visit Ted’s Facebook page to see more images from the opening

All in all, Ted’s new Bicester Store is, quite simply, a putt above the rest.



Last week’s Grand Opening launch event  at our El Corte Ingles concessions  in Spain and Portugal was a great success. Last Thursday, our specially invited customers came in their hundreds to celebrate the arrival of Ted in store. The S/S11 collection was admired, toasts were made and happy customers left with their purchases and complimentary gifts. Check out more photos of the event here.



Ted-Baker-Santa-Monica

Our friends across the pond just can’t get enough of Ted – well who can blame them. Just the other week a new store opened in Arizona and now Ted has set up shop in Santa Monica, California.

In the newly refurbished Santa Monica Place, Ted’s created a monument to the retro British seaside. With candy colours, dilapidated signage and even a carousel horse, it’s the best of an English seaside minus the miserable weather, plus the beautiful Californian sunshine.

To celebrate the opening of this store by the shore, there are competitions, tasty treats and obviously, Ted’s latest menswear and womenswear collections to enjoy. Sea you there.



Fools rush in

1 April, 2010 ·

Floral Street

Yes it’s April Fool’s Day, but you’d better believe it when we say that our Floral Street store is reopening today and it’s better than ever.

After a rather spectacular refurbishment, we’re celebrating the grand reopening with 3 days full of fun and frolics. Marvel at floating furniture, gramophone chandeliers & paparazzi camera cash desk, just some of the amazing new design features across three brand new floors.

So come down to Covent Garden this bank holiday weekend and enjoy DJs, magicians, Miss Ballooniverse, lola’s cupcakes and cocktails. You could even win a £250 shopping spree at Ted!

For full info, click here.



Liverpool Store Opening

30 September, 2008

Tying in with the store’s musical theme, for the grand opening the Masters of the Kazooniverse – a kazoo [Read more…]



New Bristol store now open

25 September, 2008


It was love at first flight when we opened our first store in Bristol on 25th September.  Located in the city’s new Cabots Circus development, the store’s aviation theme is evident [Read more…]