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Ted was the man about town at last night’s grand opening event at Fashion Valley in San Diego.  Guests were greeted by Ted’s colourful feathered friends, Kodi and Tango, upon arrival.  Partygoers toasted Ted’s brilliantly appointed new store and enjoyed a wild night donning animal masks and posing playfully for their very own flipbooks.

The masquerade carried over to Vin de Syrah, which was a natural extension of Ted’s retail theatre, where revellers indulged in desserts and cocktails while dancing the night away.

See all the photos from the night here.



San Diego Store Opening

8 November, 2011 ·

 Ted’s newest location at Fashion Valley in San Diego opened this past weekend to wild acclaim. Guests to the zoo inspired store enjoyed loads of lovely giveaways to brighten up the unusually rainy San Diego day, animal masks, oversized lollipops and chocolate salted caramel popcorn to boot. If there were any question that this menagerie of delights hailed from Ted Baker, clients who spent $150 or more received ‘London Calling’ tote bags to transport their wares.

 Find us at Fashion Valley – Unit 1030, Fashion Valley, 7007 Friars Road, CA 92108



Ted’s Sweet Treats

3 November, 2011 ·

We had a great night at Selfridges Oxford Street yesterday to launch Ted’s Sweet Shoppe. If you missed the delights, here are a few highlights:

Sweet treats and delicious cocktails from Bompas & Parr to tempt guests, and a DJ set from Mademoiselle Robot (below).

See more photos of the Sweet Shoppe and event here

Ted’s Sweet Shoppe is open for business at all Selfridges stores. Enjoy cake pops and pink champagne at Selfridges Exchange Square and Trafford Centre this Saturday 5th November and at Selfridges Birmingham Bullring on Saturday 12th November, from 12-6pm.



Give in to temptation: get a first look at Ted’s Sweet Shoppe in Selfridges stores here.



Open for business from Tuesday 1st November at Selfridges stores nationwide and Ted wants to celebrate! Watch this space for more info…



Better than BeFORE!

26 September, 2011 ·

Last Thursday saw the grand opening of Ted’s splendid new Bicester Village store and, in true Ted style, it was quite the occasion.

Dedicated to the pursuit of the Great British outdoors, the new store’s distinctive interior puts the spotlight on golf, picnics and a spot of good old-fashioned gardening.

Guests were treated to the sight of upside-down flowerpots posing as lampshades, vertical picnic scenes on actual turf adorning the walls and intrepid ducklings waddling across the ceilings. Even a small army of gnomes were in residence, busying themselves among the vintage croquet mallets and birdhouses.

Golfing was the activity du jour, with a miniature crazy golf course, manned by Ted’s dashing caddies, set up to give guests with an eagle-eye their chance to score a hole-in-one in exchange for mystery lucky dip prizes. Even the cash registers housed a most convincing golf pond, complete with exotic fish, ducks and even the odd missing golf ball.

Perhaps most impressive of all were the store’s marvellous changing rooms. Decked out in golfing tartan upholstery, each booth revealed, amidst rustic brickwork and overgrown moss, a unique glimpse of a classic English country garden. Complete with hidden gnomes and inquisitive mallards, the overall effect was both stunning and typically eccentric.

Over the course of the opening weekend, friends of Ted indulged in some of his favourite Bakewell Tarts baked by the lovely people at Mary’s Tea Parties and a refreshing G&T, served by the boys from The Travelling Gin Company straight from their bikes!

Today, Ted will also be calling up one lucky winner who has bagged themselves a pair of tickets to visit historic Waddesdon Manner.

Visit Ted’s Facebook page to see more images from the opening

All in all, Ted’s new Bicester Store is, quite simply, a putt above the rest.



We don’t want to alarm you but in six weeks time, it will be Christmas Eve.

Well then, there’s no time like the present to open a brand new store in the Trafford Centre, Manchester.

Our new store opens on Saturday 13th November for the Christmas period, before being closed to get fitted out in full Ted Baker style, ready to open again next year.

So pop in to this pop up and enjoy Ted’s fashions, a few festive treats and the first 100 customers who spend £100 will also receive an extra special gift from Ted*.

What’s more, this store is the first in the world to showcase our 2010 Christmas window, so we’ll be sure to upload a picture soon.

*Terms and conditions apply. See in store for details



Floral Street Interior

Floral Street Interior

After being shut for a rather grand make-over, our Floral Street store reopened on April 1st. Fortunately there wasn’t a fool in sight as we’d laid on three days of celebrations to toast its reopening.

There were cocktails from our friends at Bloom and almost too-nice-to-eat cupcakes from Lola’s Kitchen. What’s more, as customers stocked up on treats and new threads, they were kept entertained by magicians, DJs and Miss Ballooniverse.

Don’t worry if you missed all the action. The store itself is a sight to behold. Packed full of fun and innovative details, it’s well worth a visit in its own right.

Floral Street

Floral Street

Floral Street

Floral Street



A world of wonder

4 November, 2009 ·

We recently opened a new store Boston, Massachusetts, USA. Situated in the stylish Newbury Street shopping district, the quintessentially English interior is inspired by the Mad Hatter’s Tea Party.

Boston Store Opening

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A right royal banquet

2 November, 2009 ·

We recently opened our second store in Australia, in the Chadstone Shopping Centre, Melbourne. The store has a Victorian banquet theme, inspired by Chadstone’s location in the state of Victoria and Ted Baker’s English, Victorian-era influences.

Chadstone Store Opening

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