We recently opened our first store in Athens and it’s certainly a sight to behold. Inspired by Britain and Greece’s mutual love of the stage, the store uses a theatrical theme to showcase our menswear and womenswear collections.
With chandeliers and silk-lined double height velvet curtains, the entrance atrium provides a sophisticated welcome. The curtains continue along one wall, on both the ground and mezzanine floors, with floating laser-cut metal floral designs adding some interest.
Murder mystery provides the theme for the menswear area on the ground floor, with a library and dining room. While the first floor creates a romantic setting for womenswear; printed glass panels depict balconies and verandas entwined with plants.
All in all, it’s a suitably dramatic setting for our splendid collections. It appears the Greek public think so too. They’ve been flocking to the store since it opened.
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